![](https://cdn.myportfolio.com/fc66bc600aa5cbb272591279f55cea62/055ee422a57936d66a8acd22_rw_3840.jpg?h=d5491a3a0028f9e6fb2da78728f7dfe1)
![](https://cdn.myportfolio.com/fc66bc600aa5cbb272591279f55cea62/440c08d636444642ef75f774_rw_3840.jpg?h=f9ee21e09c07a835b4d2e2458b87156f)
![](https://cdn.myportfolio.com/fc66bc600aa5cbb272591279f55cea62/96e358af414eaf355ad226bd_rw_3840.jpg?h=59288867ecb2fae564f98c66d207b638)
![](https://cdn.myportfolio.com/fc66bc600aa5cbb272591279f55cea62/cb3b77d5afc75a1d9eb60fc4_rw_3840.jpg?h=eefde5ddf51f32f257b19b0b39c5f8af)
![](https://cdn.myportfolio.com/fc66bc600aa5cbb272591279f55cea62/90cf10817f34142f731a31d2_rw_3840.jpg?h=05694159d55403138180c11abd431314)
![](https://cdn.myportfolio.com/fc66bc600aa5cbb272591279f55cea62/3c32d0cdea279e5bb30dd1f1_rw_3840.jpg?h=9ebf0a2593cb404c6c9b11dd6521e8d6)
This guide was used in multiple direct mail campaigns as a quick reference for the iShares core products. The guide stood out from other client materials due to its 4.5” x 6” size and the key information was enhanced by the design, which made it fun and easy to navigate.